The white costume, which she wore in the video directed by Jake Nava, is described by Alicia as "1950's" old-schooled style. "Unthinkable..this is so deep, wait until u witness the vibe !Super excited over here," she wrote on the micro-blogging site.
Alicia previously told Rap-Up, "Expect it right after my 'Un-thinkable' video. It's kind of nice that I have such a great video and such a great artist in the can." She added, "They're going to be able to see the 'Un-thinkable' video first and then see 'Put It in a Love Song', but it probably won't come until closer to this summer."